Free shipping worldwide and a fuss-free 100% money-back guarantee.
We'll help you turn special memories into a luxury gift
Upload photos any time and use our Virtual Ghostwriter to help you instantly write beautiful, personal notes about memories that will make your special person feel loved and appreciated.
Professionally printed, packaged and delivered for only $299.
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What you get with 12 Memories
Every piece of 12 Memories has been carefully curated to ensure a luxurious aesthetic and satisfying tactile quality. Here's what you and your special person get.
A gorgeous bespoke clamshell keepsake box with an outer wrap of blassbraun natural cloth made of 100% silky gloss rayon, a subtle matte silver internal lining, 12 Memories debossed on the front in silver matte foil, and wrapped in a double-sided white satin ribbon.


An understated elegant floating timber frame in your choice of matte black or blush natural oak finish.
12 custom-made modern envelopes created with 250 gsm Rives Tradition, with a refined felt-like finish.


12 photos printed in a professional studio with luster finish and color/density correction.
12 Memories notes printed and cut to precision.
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Access to our note-writing service, which includes our Virtual Ghoswriter that will instantly generate beautiful draft notes from a small amount of info. You can also ask our team of copywriting professionals for assistance in writing your 12 Memories notes.
As if that wasn't enough...

Professional proofreading prior to print.

White-glove assembly of final product.

Free shipping anywhere in the world.

A fuss-free 100% money-back guarantee.
Why I created 12 Memories

Hi! I’m Amie. I am an author, authorized marriage celebrant, and expert in meaningful gift giving. It's so nice to meet you!
For as long as I can remember, I have enjoyed adding a twist of meaning to ordinary gifts, occasions or events. I want the extraordinary people in my life to know that I have taken the time to make something just a little bit “extra” because I love them and they are worth it.
Last Christmas I was searching for gifts for two very important friends. They are difficult to buy for because they already have everything money can buy, they don't want extra clutter in their house, but they appreciate luxury and meaning.
I turned to the wealth of photos that I have on my phone that are filled with memories. I chose and printed a variety of 12 photos for each friend, featuring highlights of the previous year, and wrote and printed 12 accompanying notes detailing what was happening in the photo, why that memory was special to me, and the qualities of my friend that it reminded me of.
I put the 12 photos with their 12 matching notes into 12 envelopes. I then neatly packaged these into a gift bag with an elegant frame. My friends opened their first envelope at Christmas, read the notes and placed the photos in the frame. They have been opening one on the 25th of each month since. It was an adventure they experienced and loved every month! You can learn more about how I built 12 Memories on my blog.
Because my handmade prototype was so loved, and so much fun to make, I wanted to share it with the world by creating the product I affectionately called 12 Memories.
Technology came into play as well. Some people want to express love and appreciation but can’t find the words, or they don’t consider themselves creative, so I incorporated AI into the process to help people write their notes. This makes it incredibly quick and easy to translate thoughts and memories into meaningful and eloquent words. And I'm also available to assist you in writing your memories, if you prefer the human touch.
12 Memories is my idea of a premium, meaningful gift. It has touched the lives of my friends and family, and now many more people around the world. Start creating yours now, and spoil your special people with love and luxury!
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I'm time-poor or not great with technology. Can you help me with my notes and photos?Most certainly! When you purchase 12 Memories you get access to my note-writing service, which includes my Virtual Ghostwriter that will instantly generate beautiful draft notes from a small amount of info. I (Amie) am also available to personally assist you in writing your 12 Memories notes. Think of me as your personal gift concierge. I'm here to offer advice, help you upload your photos to 12 Memories, and even write your notes for you. If you need any help at all, don't hesitate to email me at info@wrappedinmeaning.com.
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From which locations or photo services can I upload my photos?You have many options for uploading your photos. You can upload them from your computer or mobile device, or use one of these social media locations or photo services: Instagram Facebook Google Photos Google Drive Dropbox Microsoft OneDrive If your photos are somewhere that is not listed above, email us at info@wrappedinmeaning.com and we'll advise you on the best way to proceed. You can also simply email us your photos if you find that easier, and we will upload them for you.
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How does your note-writing service work?Say goodbye to writers block! Simply answer a couple of brief questions, choose a style, and our state-of-the-art AI tool will help you write a draft note about the photo you uploaded. You'll get something beautiful and personal in under one minute. You can use our AI tool as much as you like to write and re-write drafts. If at any time you need help with your notes, don't hesitate to contact us at info@wrappedinmeaning.com, and we'll give you advice or even write your notes for you!